For many years, China has been the global leader in toy manufacturing, and even Global toy manufacturers depend on China for outsourcing manufacturing. China alone accounted for 70 percent of India's toy imports, and the toys industry in India has the potential to grow to $2-3 Billion by 2024. The increasing population of India represents one of the key factors catalyzing the demand for toys.
In addition, inflating income levels and the rising awareness among individuals about the benefits of toys in improving the cognitive capabilities of children are positively influencing the market in the country. The Indian toy industry is only 0.5 percent of the global size, indicating a significant potential growth opportunity. Established in 2019, Rocking Potato is an ecofriendly and sustainable toy brand that started with classical toys like beautiful Rocking horses, Unicorns, and Horse sticks.
Play is essential to a child's learning and emotional development; touching and exploring are often considered critical aspects of most educational programs that help a child develop different capabilities. Plastic or painted toys are advertised as safe however, it is often recalled or found that there is lead in the paint or plastic body or that it is unsafe for other reasons. Noticing all these issues, Rocking Potato established its brands as a Wooden toy manufacturer which provides Indowestern, ecofriendly, sustainable toys, Proudly Made in India.
It has filled the gap between the classical toys in the market, which did not go with the modern style homes, and the other expensive imported toys. "We have excelled our metrics